Romanian practice Bogdan Ciocodeica Studio played with the idea of “blurry vision” in this eyewear store in Bucharest, where pixelated furnishings sit against translucent latex curtains.
This is the third space that Bogdan Ciocodeica Studio has designed for Lunet, having worked on the eyewear brand’s inaugural Bucharest store and another branch in the city of Cluj-Napoca.
The interiors of the two other locations play with colour and metallics, but the firm wanted this store to look like “a playful and pixelated environment”.
“All the shapes and volumes are stylised and synthesised to their essence, stripped of unnecessary information so that they become almost low-resolution images, containing only the vital information,” Bogdan Ciocodeica Studio explained.
Glasses are displayed on tall wooden shelving units that were installed at intervals around the store’s periphery, with square cutouts designed to mimic the blocky form of pixels.
Translucent latex curtains were hung between the shelves. “[They] give depth and texture to the otherwise straight walls, granting it almost a blurry vision-like effect,” added the studio.
More glasses are showcased on freestanding L-shaped partitions, each incorporating a full-length mirror and set on wheels so they can be easily moved around.
A seating area at the heart of the store is furnished with two wide-set wooden chairs, their armrests featuring the same pixelated edging as the shelves.
Underneath the chairs is a large burnt-orange rug with pixel-shaped openings that offer fun peeks at the store’s gridded tile flooring.
Pixel-style cutouts were also made in the wooden service desk, which sits directly beneath a lightbox displaying Lunet’s logo.
Eye tests are carried out in a secondary room towards the rear of the store. All the walls here were painted brick-red except one, which features a brightly-hued surrealist graphic of a woman wearing sunglasses.
A number of other architects and designers have incorporated pixels into their projects. Canadian studio Partisans used pale yellow bricks to create an undulating pixelated facade for a home in Toronto.
And ODA also staggered apartment blocks to form a pixelated residential block in New York.
The photography is by Vlad Patru.
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